googlefonts.lexend/documentation/Slides/11-12-2018/audience-define-user_personal_young.txt
Thomas Link fbbe393b9e
Update audience-define-user_personal_young.txt
Propose a major issue in meaning: The read out "loud" instead of "load".

Some minor adjustments regarding style and punctation
2025-09-10 11:08:05 +02:00

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Audience Segmentation
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User: Personal: Young
Define
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Feel embarrassed when asked to read out loud in class.
You do not understand your reading assignments.
You struggle with reading.
This makes you feel awkward.
This makes you feel stupid.
This makes you feel like you are not good enough.
Its not your fault.
70% of the US population is not proficient in reading.
Typographic factors have been found to impact reading.
With Lexend fonts, you can change your text to your individual, personal needs.
If you want to be accepted into college.
If you want to earn a degree and find a good job.
If you want to live a great life.
Then, all of this rests on your ability to read well.
Demonstrate
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Stories of Impact: Young Readers
• Feelings
• Experience
Process
• Fonts get wider and spaced out more and more.
• Research shows this help make reading easier.
• Select the font that works best for you.
• Recommend Font Size for each instance.
CTA
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Download and Use Fonts
• Where to find Fonts
• How to Install Fonts
• How to Load Fonts
• How to Adjust Fonts [Variable vs. Static Fonts]